Memphis Bridge with fog

Hernando DeSoto Bridge covering the Mississippi River. Photo by John Bell.

All About the Memphis Convention & Visitors Bureau

Economic impact
The tourism industry in Memphis currently supports over 35,000 tourism-related jobs ($539.5 million in payroll) and has an estimated tourism revenue of $3 billion. In 2014, $139.6 million was generated in local and state taxes from tourism in Memphis.  

Read our latest economic impact report and see how tourism impacts the Memphis economy

What we do
The Memphis Convention & Visitors Bureau builds the local economy and the community's positive image through tourism and convention development, major events and destination marketing. We are the official marketing and tourism organization for Memphis and Shelby County.

Our marketing teams span several areas including advertising, digital marketing, public relations, publications, branding and membership. We’ve received various industry awards, numerous ADDYs and several reader’s choice awards for our campaigns and work.

We currently partner with the state of Tennessee and Mississippi to promote Memphis and the Mid-South region around the world. Our representation in the United Kingdom, Germany and Japan generated 275,000 room nights in fiscal year 2014. 

Our sales staff primarily operates in Memphis but has representation in Washington D.C. and Chicago. Our sales staff is made up of convention, sports and tourism sales

Did you know that we own and operate two visitor centers (and manage a third with the state of Tennessee) and that our Chief Financial Officer was recently named CFO of the Year?

Finally, our subsidiary company, Memphis Management Group (MMG), operates both the Memphis Cook Convention Center and The Cannon Center for the Performing Arts

The Memphis Convention & Visitors Bureau (MCVB) was created in 1925 for the purpose of promoting Memphis and Shelby County as a desired destination for conventions and tourists.

By the late '70s, tourism had become an important and diverse industry. Its profitability was increasingly recognized as bureaus were formed around the country to specifically promote tourism. 

Through the years, the community has seen the tourism industry grow to be one of its largest industries. Today, Memphis hosts more than 10 million visitors a year!

See who is currently serving on our Board of Directors.

Accolades and recent press
We’re always hard at work pitching, promoting and selling Memphis as a one-of-a-kind and authentic destination.

Memphis has recently been featured in Esquire and Garden & Gun Magazine, Southern Living, The Daily Telegraph, Travel + Leisure and the New York Times. Our city has been voted tops by the readers of USA TODAY’s 10Best on more than one occasion and our culinary scene is shown on the top food and travel shows. MEMPHIS, the Tony Award ­winning musical is currently running in London after a 4­-year run on Broadway and the editors of National Geographic Traveler think that Memphis is a must-see place!

To view more of our recent coverage, see the Press section of our website


We’re proud to work and partner with the following organizations: 

Further reading about tourism